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How to Become a Habit for Your Members With Nir Eyal

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Description

Author of the bestselling book, "Hooked: How to Build Habit-Forming Products," Nir Eyal discusses:

  • The four-step formula for fostering habitual usage of a product
  • The role that freemium content can play in attracting new members
  • The power of an online community in promoting constant engagement with your association
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