Description

To succeed in this time filled with significant change, associations must be able to adapt to members’ ever-evolving needs. And yet, with so much to do and many rapid changes, it’s easy to strain your association’s alignment, resources and internal communication while struggling to make progress. Associations can positively impact their growth by using a simple quarterly goal-setting framework to focus on the results that matter most. One model — the OKR model, which is named for objectives and key results — is widely used by start-ups and tech companies, but it can easily be leveraged by associations as well.

The OKR framework allows organizations to set priorities, decide how they’ll measure what matters and to pivot quickly while keeping staff aligned, aware and accountable to the overarching strategy. The OKR model also empowers individuals at all levels of an organization to craft and achieve better outcomes that align to the organization’s strategy, and it involves engaging team members in a quarterly process to set, track and showcase what they intend to accomplish and how they will measure their progress.

In this presentation, you’ll learn why and how associations – or even individual teams -- can implement the OKR model to achieve stronger results, alignment and accountability to provide stronger value to members and meet the needs of your stakeholders.