How To Build a Successful Membership Retention Plan For Your Association
Building a successful membership retention plan is key for your association’s growth. Check out these steps to create one.
[Sidecar Sync Podcast Episode 09]: Interview w/ Alice Locatelli | Senior Director of Digital Strategy, Society of Actuaries
Show Notes In this episode, Alice Locatelli from the Society of Actuaries shares insights on integrating AI into digital user experiences. She discusses the importance of user research and its role in enhancing AI applications, highlighting a 20% increase in user engagement from personalizing website experiences. The conversation also explores AI's future in professional development […]
Top 5 Tools to Measure Member Engagement and Activity
In the dynamic landscape of associations, understanding and enhancing member engagement is crucial for sustained growth and success. Use these tools to help measure this critical KPI.
The Power of Custom GPTs for Associations
Lately, we’ve discussed ways to integrate AI into your association, but it may still feel daunting to implement. The most difficult part of making any change is taking the first step and, in this article, we’ll discuss an association doing just that. Before we dive in, think about what might be stopping you from taking […]
Future-proofing Your Association with a Common Data Platform
Associations have a choice to make. As technology continues to rapidly evolve, associations can continue on as usual, relying on the same AMS/LMS/CMS and traditional member engagement tactics, or they can pivot boldly, embracing new technology and getting comfortable with experimentation, failure, and growth. For those ready to forge a new path, understanding the importance […]
AI Art Generators: Which One You Should Use and Why
For a long time, the word art conjured up thoughts of painting, drawing, or sculpting. We associated this word with physical places like museums or physical acts like doodling on a notepad. And though art has always been subjective, we could all agree on one thing: art is made by artists. Or so we thought... […]
Non-Dues Revenue: How to Leverage the Demand for Continuous Learning
In today’s climate, new trends appear and evolve almost daily, and staying updated has become the name of the game. This ever-growing appetite for learning opens a realm of possibilities for associations and non-profits, especially when it comes to supporting a consistent and diversified revenue stream. In this blog, we'll take a closer look at […]
Activating Your Intangible Assets: How Associations Can Leverage AI to Protect Their Brand Reputation
What is an intangible asset? Intangible assets refer to valuable resources that cannot be physically touched or seen but hold value. For associations, these include brand reputation, content, and social networks. These assets play a crucial role in their ability to deliver value to members and stakeholders. However, the proliferation of new communication channels and […]
How to Use AI to Revitalize Your Association in the Digital Age
In today's fast-paced and highly competitive world, associations face numerous challenges. Declining memberships, disengaged members, financial struggles, and disagreements among staff and board members are just a few of the many obstacles associations must overcome. To thrive in this environment, it is essential for associations to be open to change and willing to embrace new […]
Unleashing the Potential of AI: A Journey into a New Frontier of Member Engagement
When we think about the most transformative technologies in human history, the invention of flight likely comes to mind. However, the rapid development and far-reaching potential of Artificial Intelligence (AI) may soon surpass any comparison to flight, as it continues its relentless journey into uncharted territories. With the emergence of generative AI and Large Language […]
